Florence prepares to reaffirm its role as the global capital of culture and style with the new cycle of Pitti Immagine events for the Summer and Autumn 2026 seasons. For fashion professionals and connoisseurs of beauty, the choice of residence is an integral part of the journey. Loggiato dei Serviti, with its 16th-century architecture overlooking Piazza Santissima Annunziata, offers the understated distinction that international visitors seek: a haven of peace steps away from the dynamic event pulse.
The summer season opens with Pitti Immagine Uomo 110, from June 16 to 19, 2026, the global benchmark for menswear and contemporary lifestyle. This will be followed by Pitti Immagine Bimbo 103 (June 24-25) and Pitti Immagine Filati 99 (June 24-26). These exhibitions transform Fortezza da Basso into an epicenter of textile innovation and future trends. Staying at our hotel allows you to easily reach the heart of the displays while maintaining a privileged distance from the urban bustle.
September shines a spotlight on artistic perfumery and sensory well-being. Fragranze 24 will take place from September 11 to 13, 2026, at Stazione Leopolda, a worldwide reference point for the industry. Looking ahead, we await the official dates for Taste 20 (expected early 2027) and Danzainfiera 21. The strategic location of Loggiato dei Serviti facilitates total immersion in these experiences, ensuring the comfort of a historical residence at the end of each day.
The Pitti Immagine narrative continues throughout the year. Following the successful winter editions of Uomo 109 and Testo 5, the spring season will culminate with the E-P Summit on April 9, 2026, at Stazione Leopolda, dedicated to the intersection of fashion and digital technology. We invite you to experience these international dialogues from the aristocratic tranquility of our rooms, where Italian heritage meets excellence in hospitality.
Book your suite for the upcoming Pitti Immagine events.
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